Giroptic | Technology Brand Representative — Inman Connect New York
In 2008 Shelley Costello was personally selected and hired by Giroptic executive Richard Ollier to represent the company’s emerging 360-degree camera technology at Inman Connect in New York City.
Shelley helped introduce Giroptic’s 360-degree real-estate technology to the industry at Inman Connect New York in Times Square, representing an emerging 360-degree technology company in front of the real-estate industry at Inman Connect. Shelley was the Global Spokesperson & Speaker for Technology Companies at the Inman Connect Real Estate Conference in Times Square, NYC.
Prior to the event, Shelley received direct product training on Giroptic’s camera technology, software and accompanying app. Giroptic then flew her to New York, where she arrived in Times Square carrying the company’s demonstration equipment and represented the brand at Inman Connect.
On the conference floor, Shelley proactively engaged attendees, generated interest and leads, brought prospective customers to the Giroptic exhibit, and personally demonstrated the camera technology and app to real estate professionals.
The experience combined what Shelley has done throughout her career: technology, communication, product education, lead generation and the ability to walk into a room full of strangers and start conversations.