When you invest in marketing, you want to know that every dollar you spend is making a difference. With more digital marketing options than ever before, does email still hold its value when it comes to generating revenue? YES. Email marketing is worth the investment. I am a certified Agency Partner with Constant Contact and …

Increase ROI With Email Marketing. 10 Email Marketing Statistics You Need to Know Read More »

  As a social media manager and YouTube channel video creation coach, I want to share something with you that can really break your chances of growing money-making ad revenue YouTube Channel. I see all kinds of hacks and ways for users to try to grow their channel to meet YouTube’s criteria for monetization.  I …

YouTube Terms Violation. Do Not “Sub For Sub” Subscribing Can Get Channel Terminated Read More »

 Shelley Costello#1 Amazon International Best-Selling AuthorFox News Social Media Strategist Professional Business Copywriter, Social Media Strategist and Manager  One mistake many business owners or entrepreneurs make when starting out is to have your content stand out above the competition. This can range from capturing the emotions your clients will feel when reading copy or written …

5 Reasons You Need to Hire a Good Copywriter for Your Business Content Read More »

How To Use Your Social Media Channels to Generate Real Estate Leads in 2021. Video training release on YouTube. This event will be marked private, and a link will be released to those who sign up to attend. Saturday, April 10th This training will go live on YouTube. It is by invitation only. I will …

How To Use Your Social Media Channels to Generate Real Estate Leads in 2021. Read More »

  It is vital for business owners and entrepreneurs to keep their content safe, protected, and use it to drive traffic to their own sites instead of social media sites. Your website is your own real estate on the web. With all the recent social media censorship and sites banning users or completely shutting down, …

Tips to Stay Connected and Engaged With Your Followers or Community On and off Social Media Platforms. Read More »

  The first question you might ask is “what is an algorithm?” The dictionary defines an algorithm as “a process or set of rules to be followed in calculations or other problem-solving operations, especially by a computer.” Wikipedia defines an algorithm as – “In mathematics and computer science, an algorithm (/ˈælɡərɪðəm/ (listen) is a finite …

How Algorithms Work and Determine What We See on the Web Read More »

  As a social media manager for nearly 50 accounts nationwide, I get a lot of questions and I am responsible for the performance, analytics, and reporting of social media platforms for my clients. Lately, our biggest and most important conversation has been the new F5 Facebook design navigation and bugs. Also, a big problem …

Why Did Your Instagram Engagement Take a Big Dive Down and How to Get it UP Read More »