When copywriting and scripting advertising for digital advertising on social media the words used must not violate the Federal Fair Housing Act. Is that possible? Yes. If an inexperienced social media manager uses words that would discriminate the Real Estate agent could be in violation. When copywriting material for digital advertising on social media it …
Real Estate Social Media Advertising and the Fair Housing Act Read More »
LAW UPDATE 2011 Standard of Practice 12-5 requires that a REALTOR® disclose the name of his/her broker in every advertisement. As of January 2011, language has been added that says: “This Standard of Practice acknowledges that disclosing the name of the firm may not be practical in electronic displays of limited information (e.g., …
Social Media and Internet Advertising Rules Pennsylvania Real Estate Read More »
As a social media manager and coach for Real Estate agents across the US, we see so much, good and bad marketing. Our goal is to help agents have engaging social media and build a creative brand that captures their audience and makes people remember them. Part of that process involves stopping the use of …
Real Estate Social Media Compliance goes several layers deep and they are all extremely important. Compliance starts at your company level. What company do your sell real estate for? Most all major real estate companies have their own social media advertising policies that all agents must abide by. In what state are you licensed …
Real Estate Company Social Media Compliance Guidelines Read More »
Facebook Statistics – Updated April 2018 The Top 20 Valuable Facebook Statistics – Updated October 2020
Listen to “10 Vital Things Realtors Must Do” on Spreaker.
News! This one is a Real Estate Winner! We are releasing this product to our Premier Agents in June. Each Premier Agent will recieve one branded Google Virtual Tour per month if they send photos. We already make slide shows and videos. We are so excited to offer this to our Agents. Have you seen …
Google Tool Virtual Tour Creation Using Photos — 360 Degree Tours Launched May 9, 2018 Read More »
Today is “World Password Day” Here Are 6 Tips for creating a strong password: • Avoid using dictionary words. • Make sure it has at least 12 characters. • Include numbers, symbols and both upper & lower case letters. • Never use predictable passwords, Birthdays, Anniversaries or other passwords that can be easily detected. • …
Over the past year Instagram has changed. There are so many new tools and features for business accounts. If you would like to convert your current personal account to a business account you can follow the steps from Facebook Business Help. https://www.facebook.com/business/help/502981923235522 Our post today is to explain the new Instagram data download tool. Instagram …
Social Media News Blog: Instagram Launches New “Data Download” Feature Read More »
Earlier this month, Facebook made a huge decision to suspend its Groups API. Starting in early April, Facebook suspended its Groups and Events API without any notice. These changes have had negative effects on some social media scheduling apps and others services that provide scheduling and posting in the Groups API. Some Groups scheduling tools have …
